Resume

Event Marketing Project Manager

• Produce post-event recap reports measuring KPIs, attendee engagement, and revenue impact to guide leadership decisions
• Curate and maintain targeted lists of VP- and C-suite-level prospects, supporting ticketing and comp strategies for WIRED, Vogue, Teen Vogue and Allure
• Build, update, and manage event websites and apps, ensuring accurate and engaging speaker, sponsor, and agenda content
• Oversee multi-channel creative marketing assets including invitations, CRM campaigns, and social campaigns, ensuring brand consistency
• Collaborate across multiple departments to align deliverables with event and revenue goals

Event Production Manager

• Directed end-to-end production of Post|Production World and Visual Storytelling Conference with the National Association Broadcasters partnership, driving a 39% revenue increase and 21% attendance growth (2022–25)
• Managed event budgets up to $300K, negotiating vendor contracts to reduce costs by up to 15% while maintaining premium quality
• Supervised and trained 15+ onsite staff, coordinating speaker logistics for 75+ experts, achieving 92%+ satisfaction in post-event surveys
• Coordinated speaker logistics for global conferences, including scheduling, invoicing, travel itineraries, and accommodations to guarantee seamless on-site experiences
• Secured $10K+ in sponsorships, strengthening partnerships and expanding sponsorship engagements

Founder & Freelance Event Manager

• Built a boutique agency specializing in event branding and management, achieving a 6% annual revenue growth through strategic business development
• Deliver branded events, overseeing concept, design, vendor relations, and execution to reinforce client brand identity
• Direct end-to-end production of event graphics and marketing collateral, overseeing design iterations, proofs, and vendor approvals to ensure on-brand, high-impact visuals
• Produced the Create 2 Elevate Virtual Summit (2020), managing speaker curation and marketing to achieve 98% attendee satisfaction
• Long term clients:
  • DKT Creative Occasions | Event Project Manager | Jul. 2020 – present
    • Built run-of-show and staffing plans that delivered 97% on-time event starts, cutting average setup time by 30 minutes per event
    • Manage staff scheduling and communications; briefing teams and overseeing on-site execution
    • Coordinate and decorate events on-site, ensuring theme consistency and guest flow
  • Light of Gold PR, Marketing & Consulting | Event Consultant | Aug. 2016 – present
    • Create event marketing materials (decks, one-sheets, social assets) aligned to campaign goals
    • Consult on event planning, logistics, and audience engagement strategies; optimize timelines and budgets
    • Serve as a speaker and subject matter expert on pricing, design, personal branding, and networking
  • Event Coordinator | Glorious Southern Cuisine | 2015 – Jul. 2018
    • Coordinated catered events, managing vendor logistics and guest services to deliver 95% positive feedback
    • Developed branding and marketing materials that increased event bookings by 20%

Graduated 2007